SLS FREE AND FLUORIDE-FREE VEGAN TOOTHPASTE: Kiss My Face Super White Cool Mint Gel Toothpaste is an SLS Free, Fluoride Free, Vegan toothpaste, that provides you with the necessary oral support you need REMOVES PLAQUE AND PREVENTS TARTAR: Kiss My Face Super White Gel Cool Mint Gel Toothpaste is made with a unique blend of Tea Tree Oil, and Aloe vera to help reduce plaque and tartar buildup BREATH BLASTING FRESHNESS: Enjoy the confidence of a super fresh, super shite, super minty smile; Get a breath blasting freshness, with Kiss My Face Super White Gel Cool Mint Gel Toothpaste TEETH WHITENING BLEND: Our teeth whitening and brightening toothpaste features Iceland Moss and Hydrated Silica to help gently remove surface stain and whiten teeth KISS MY FACE: We pride ourselves on making high-quality, wholesome personal care products; It’s our mission to combine wholesome ingredients to create the most effective personal care products anywhere