GEL ACTIVATOR: Exclusively formulated for the "Dry Curl" style to help prevent breakage and provide around-the-clock moisture control without excess wetness; Excellent for body waves and natural styles WITH ALOE VERA: This non-greasy gel contains aloe vera for moisture retention; It absorbs quickly with built-in conditioners that maintain the proper balance needed for soft, healthy and moist curls STYLING PRODUCTS: We make an array of products for all types of curly hair, including moisture-sealing gels and leave-in sprays, rejuvenating oils, pomades, creams, butters and protective edge savers UNIQUE LOOKS: We help people of color celebrate unique looks and styles with an array of treatments, colors and styling products for all hair types: curly, wavy, natural, relaxed, transitioning and more SOFTSHEEN-CARSON: For over 110 years we have provided beauty to all consumers of African descent with our innovative, tailor-made, superior products and services specially designed for their needs