ALL DAY VOLUME AND FULLNESS: Dove Volume & Fullness Shampoo and Conditioner system is designed for flat hair. Infused with biotin, the Dove Volume & Fullness system leaves hair with all day body and bounce and a pleasant, fresh fragrance. SHAMPOO FOR FINE, THIN HAIR: Try this Dove hair shampoo for fine, thin, flat hair, suitable for color-treated hair, and enjoy 99% more healthy fullness when used as a system vs. flat hair for fuller-looking results with every wash. BIO-PROTEIN CARE: Dove Volume & Fullness range features Bio-Protein Care technology to regenerate hair strength and refill hair with 1 trillion strength protein builders with every wash, without soy. HOW TO USE: Apply Dove Volume & Fullness shampoo to wet hair, lather, and rinse before using Dove Volume & Fullness conditioner for maximum volume in your regular hair care routine. Full ingredients listed on packaging. BACKED BY SCIENCE: This hair repair shampoo uses Dove technology that’s backed by 10 years of research. Protecting, repairing, and restoring hair to reduce signs of damage.