Each of our formulas contains a powerful blend of 10 carefully selected ingredients that help to nourish, energize, hydrate and protect your skin while getting your Dolled Up in 10 minutes or less. Cinnamon Extract → increases the the blood circulation to your lips giving you that coveted bee-stung pout Niacinamide → strengthens and repairs skin Hyaluronic Acid → nature’s miracle ingredient, is naturally produced by our bodies and binds 1000X its weight in water to the skin’s surface Caffeine Extract → improves appearance of lips Coconut Oil → helps to soften and condition A color rich, lip-plumping solid serum with caffeine & hyaluronic filling-sphere technology, the Smooth Assist Clean Soufflé Lip Color gives you plumper, fuller-looking lips, with a delicious coffee flavor.